A graph-based recommendation system leveraging cosine similarity for enhanced marketing decisions

Authors: Smutek, Tomasz, Kowalski, Marcin, Ivashko, Olena, Chmura, Robert, Sokołowska-Woźniak, Justyna

Subject Terms: Marketing -- Decision making -- Data processing, Consumer behavior -- Data processing, Customer relations -- Management, Recommender systems (Information filtering)

Relation: https://www.um.edu.mt/library/oar/handle/123456789/122609

Availability: https://www.um.edu.mt/library/oar/handle/123456789/122609
https://doi.org/10.35808/ersj/3389

Analysis of consumer behavior using an intelligent multi-source system

Authors: Mazurek, Mariusz, Hałas, Magdalena, Sikora, Jan, Wiśniewska-Vistula, Anna, Wróblewska, Diana, Zupok, Sebastian

Subject Terms: Consumer behavior -- Data processing, Intelligent agents (Computer software), Data mining, Multiagent systems, Human behavior models

Relation: https://www.um.edu.mt/library/oar/handle/123456789/122606

Availability: https://www.um.edu.mt/library/oar/handle/123456789/122606
https://doi.org/10.35808/ersj/3386

Analysis of Consumer Behavior through a Navigation System Inside Commercial Facilities

Authors: Styła, Michał, Kalita, Mariusz, Bogacki, Sylwester, Cholewa-Wiktor, Marta

Source: EUROPEAN RESEARCH STUDIES JOURNAL. :607-616

Subject Terms: Bluetooth technology, 05 social sciences, Consumer behavior -- Data processing, Indoor positioning systems (Wireless localization), 0501 psychology and cognitive sciences, Tomography

Access URL: https://www.ersj.eu/journal/2289/download
https://ideas.repec.org/a/ers/journl/vxxivy2021ispecial2p607-616.html
https://www.um.edu.mt/library/oar/handle/123456789/102824

Towards a multi-user experience data-driven design framework for sustainable smart take-away food packaging

Authors: Camilleri, Tamasine, Farrugia, Philip, Refalo, Paul, Bugeja, Marvin K., International Design Engineering Technical Conferences and Computers and Information in Engineering Conference (IDETC-CIE 2024)

Subject Terms: Food -- Packaging -- Technological innovations, User-centered system design, Smart materials in design, Sustainable design -- Technological innovations, Consumer behavior -- Data processing

Relation: https://www.um.edu.mt/library/oar/handle/123456789/124546

Availability: https://www.um.edu.mt/library/oar/handle/123456789/124546

Data science for marketing analytics: a practical guide to forming a killer marketing strategy through data analysis with Python/ Mirza Rahim Baig, Gururajan Govindan, Vishwesh Ravi Shrimali.

Authors: Baig Mirza Rahim, Govindan Gururajan, Shrimali Vishwesh Ravi

Source: EN05CEBSCO05C1863

Subject Terms: Consumer behavior -- Data processing, Marketing -- Data processing, Python (Computer program language), Electronic books

Relation: http://dspace.kpfu.ru/xmlui/bitstream/net/178649/-1/3030701.pdf; https://dspace.kpfu.ru/xmlui/handle/net/178649

Availability: https://dspace.kpfu.ru/xmlui/handle/net/178649

Quantifying your intuition

Authors: Salter, Caitlin

Source: New Zealand retail, Dec 2017/Jan 2018; n.753:p.25-30

Data analytics : the human factor

Authors: Keall, Chris, 1969-

Source: National business review, 24 Feb 2017; p.17

To gather or not to gather, that is(n’t) the question

Authors: Smith, Nathan

Source: National business review, 24 Feb 2017; p.18-19

Brilliant Data

Authors: Diederick van Thiel

Resource Type: eBook.

Subjects: Artificial intelligence--Social aspects, Consumer behavior--Data processing, Finance--Psychological aspects

Categories: BUSINESS & ECONOMICS / General

The Private Is Political : Identity and Democracy in the Age of Surveillance Capitalism

Authors: Ray Brescia

Resource Type: eBook.

Subjects: Democracy, Consumer profiling--Data processing, Privacy, Right of--Political aspects, Computer networks--Law and legislation, Electronic surveillance--Law and legislation, Consumer behavior--Data processing, Information technology--Social aspects, Identity politics

Categories: POLITICAL SCIENCE / Privacy & Surveillance, LAW / General, POLITICAL SCIENCE / General

Unveiling Bleisure Travellers : Exploring Novel Dimensions for Enriching Social Consumer Engagement Using Big Data Analytics

Authors: Pooja Kansra, Tanveer Kajla, Nripendra Singh

Resource Type: eBook.

Subjects: Consumer behavior--Data processing, Big data--Industrial applications, Tourism--Data processing, Data mining--Industrial applications

Categories: BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism, BUSINESS & ECONOMICS / Operations Research, BUSINESS & ECONOMICS / E-Commerce / Digital Marketing

Consumer and Organizational Behavior in the Age of AI

Authors: Kittisak Wongmahesak, Nattharawee Phongkraphan, Nutnapha Lekhawichit

Resource Type: eBook.

Subjects: Consumer behavior, Consumer behavior--Data processing, Artificial intelligence--Marketing applications

Categories: BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / Organizational Behavior, COMPUTERS / Artificial Intelligence / General

Handbook of Research on AI and Machine Learning Applications in Customer Support and Analytics

Authors: Md Shamim Hossain, Ree Chan Ho, Goran Trajkovski

Resource Type: eBook.

Subjects: Consumers--Research, Consumer behavior--Data processing, Artificial intelligence--Marketing applications

Categories: COMPUTERS / Artificial Intelligence / General, BUSINESS & ECONOMICS / Customer Relations, COMPUTERS / Data Science / Machine Learning

Retail Space Analytics

Authors: Ahmed Ghoniem, Bacel Maddah

Resource Type: eBook.

Subjects: Consumer behavior--Data processing, Stores, Retail--Data processing, Business intelligence

Categories: BUSINESS & ECONOMICS / Operations Research, BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / Sales & Selling / General, BUSINESS & ECONOMICS / Distribution, BUSINESS & ECONOMICS / Information Management, BUSINESS & ECONOMICS / Production & Operations Management, COMPUTERS / Management Information Systems

Warehouse ropes in US outfit for online push

Authors: Keall, Chris, 1969-

Source: National business review, 17 Jul 2015; p.23

Data Science for Marketing Analytics : A Practical Guide to Forming a Killer Marketing Strategy Through Data Analysis with Python

Authors: Mirza Rahim Baig, Gururajan Govindan, Vishwesh Ravi Shrimali

Resource Type: eBook.

Subjects: Consumer behavior--Data processing, Marketing--Data processing, Python (Computer program language)

Categories: COMPUTERS / Languages / Python, COMPUTERS / Data Science / General, COMPUTERS / Data Science / Data Visualization

Summary of Shoshana Zuboff's The Age of Surveillance Capitalism

Authors: IRB Media

Resource Type: eBook.

Subjects: Information technology--Social aspects, Consumer profiling--Data processing, Consumer behavior--Data processing

Categories: HEALTH & FITNESS / General

The Machine Age of Customer Insight

Authors: Martin Einhorn, Michael Löffler, Emanuel de Bellis, Andreas Herrmann, Pia Burghartz

Resource Type: eBook.

Subjects: Machine learning, Consumer behavior--Data processing

Categories: BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Consumer Behavior, BUSINESS & ECONOMICS / Marketing / Research

Consumer Behavior Models

Authors: Hasret Aktas, Göksel Simsek

Resource Type: eBook.

Subjects: Consumer behavior--Data processing

Categories: COMPUTERS / Computer Science, BUSINESS & ECONOMICS / Education, BUSINESS & ECONOMICS / Public Finance, BUSINESS & ECONOMICS / Development / Economic Development, BUSINESS & ECONOMICS / International / Economics & Trade, BUSINESS & ECONOMICS / Industries / General

Product Analytics : Applied Data Science Techniques for Actionable Consumer Insights

Authors: Joanne Rodrigues

Resource Type: eBook.

Subjects: Consumer behavior--Data processing, Business enterprises--Data processing, Marketing--Data processing, Big data, Machine learning, Information visualization

Categories: COMPUTERS / Data Science / Data Analytics, COMPUTERS / Data Science / Data Warehousing, COMPUTERS / Languages / General, COMPUTERS / Languages / SQL