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1Academic Journal
Authors: Pyrah, Bryce (AUTHOR), Galoni, Chelsea (AUTHOR), Wang, Jing (AUTHOR)
Source: Journal of Consumer Research. Dec2025, Vol. 52 Issue 4, p687-711. 25p.
Linked Full TextSubject Terms: *CONSUMER attitudes, *LOW-income consumers, ATTITUDES toward entitlement, SOCIAL dominance
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2Academic Journal
Authors: Tregear, Angela1 (AUTHOR), Gorton, Matthew2,3 (AUTHOR) matthew.gorton@newcastle.ac.uk, Maye, Damian4 (AUTHOR), Morse, Aimee4 (AUTHOR), Steytler, Marie2 (AUTHOR)
Source: Journal of Marketing Management. Nov2025, p1-63. 63p. 3 Illustrations.
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3Academic Journal
Authors: Pyrah, Bryce (AUTHOR) pyrah001@umn.edu, Wang, Jing (AUTHOR), Li, Yiyi (AUTHOR), Xie, Ying (AUTHOR)
Source: Journal of Marketing Research (JMR). Oct2025, Vol. 62 Issue 5, p776-795. 20p.
Subject Terms: *CONSUMER attitudes, *MARKETING, *EXPECTATION (Psychology), *BRAND name products, *BRAND personification, SLANG, AUTHENTICITY (Philosophy)
Reviews & Products: TWITTER (Web resource)
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4Academic Journal
Authors: Han, Jingjing1 (AUTHOR), Ni, Yuqian2 (AUTHOR), Amon, Mary Jean3 (AUTHOR), Necaise, Aaron3 (AUTHOR), Han, Mimi1 (AUTHOR), Lee, Minkyo4 (AUTHOR) minkyo.lee@unlv.edu
Source: Journal of Advertising. Oct-Dec2025, Vol. 54 Issue 5, p693-712. 20p.
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5Academic Journal
Authors: Reich, Brandon J (AUTHOR), Hanson, Sara (AUTHOR)
Source: Journal of Consumer Research. Oct2025, Vol. 52 Issue 3, p597-618. 22p.
Linked Full TextSubject Terms: *BRAND name products, *CONSUMER attitudes, *CORPORATE culture, GROUNDED theory, IDEOLOGY, SYMBOLISM, LIBERALS, CONSERVATIVES
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6Academic Journal
Authors: Ingendahl, Moritz1 (AUTHOR) Moritz.ingendahl@rub.de, Brückner, Leon2 (AUTHOR), Vogel, Tobias2 (AUTHOR)
Source: Journal of Advertising. Aug/Sep2025, Vol. 54 Issue 4, p586-596. 11p.
Subject Terms: *CONSUMER attitudes, *BRAND name products, *PRODUCT positioning, *ADVERTISING effectiveness, *CONSUMER behavior, VIDEO games
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7Periodical
Authors: Hertzke, Patrick, Schaufuss, Patrick, Kampshoff, Philipp, Möller, Timo, Smith, Anna-Sophie1, Rupalla, Felix2
Source: McKinsey Quarterly. 2025, Issue 3, p100-113. 14p. 2 Color Photographs, 2 Graphs.
Subject Terms: *CONSUMER attitudes, *ELECTRIC vehicle industry, *INFRASTRUCTURE (Economics), ELECTRIC vehicles, PLUG-in hybrid electric vehicles, REGIONAL differences
Geographic Terms: CHINA
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8Academic Journal
Authors: Lenglet, François1 (AUTHOR) francois.lenglet@univ-savoie.fr, Mencarelli, Rémi2 (AUTHOR)
Source: Journal of Marketing Management. May2025, Vol. 41 Issue 5/6, p430-458. 29p.
Subject Terms: *CONSUMER attitudes, *WILLINGNESS to pay, *CONSUMPTION (Economics), *CONSUMERS, PROSCIUTTO
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9Academic Journal
Authors: Riedel, Aimee1 (AUTHOR) a.riedel@griffith.edu.au, Mulcahy, Rory2 (AUTHOR), Beatson, Amanda3 (AUTHOR), Weeks, Clinton3 (AUTHOR)
Source: Journal of Advertising. Jun/Jul2025, Vol. 54 Issue 3, p322-341. 20p.
Subject Terms: *CONSUMER attitudes, *AWARENESS advertising, *CONSUMER preferences, DIGITAL music, PSYCHOLOGICAL reactance
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10Academic Journal
Authors: Zhou, Xuan1 (AUTHOR) zhou0352@e.ntu.edu.sg, Lou, Chen1 (AUTHOR), Huang, Xun1 (AUTHOR)
Source: Journal of Advertising. Jun/Jul2025, Vol. 54 Issue 3, p342-358. 17p.
Subject Terms: *CONSUMER behavior, *CONSUMER attitudes, *AWARENESS advertising, *ADVERTISING campaigns, *POLITICAL advertising, SOCIAL media
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11Academic Journal
Authors: Mohanty, Praggyan1 (AUTHOR) pmohanty@govst.edu
Source: Journal of Advertising. Apr/May2025, Vol. 54 Issue 2, p282-300. 19p.
Subject Terms: *CONSUMER attitudes, *MARKETING, *COMMUNICATION in marketing, EVIDENCE gaps, PICTURE puzzles
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12Academic Journal
Authors: Davis, Nicole (AUTHOR), Kim, Tami (AUTHOR)
Source: Journal of Consumer Research. Jun2025, Vol. 52 Issue 1, p115-134. 20p.
Linked Full TextSubject Terms: *WOMEN-owned business enterprises, *CONSUMER attitudes, *PROFESSIONAL competence, *CUSTOMER services, *QUALITY of service, *DISCRIMINATION (Sociology), STEREOTYPES
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13Academic Journal
Authors: Shukla, Paurav1 (AUTHOR) p.v.shukla@soton.ac.uk, Rosendo-Rios, Veronica2 (AUTHOR) vrosendo@comillas.edu, Khalifa, Dina3 (AUTHOR) dina.khalifa@roehampton.ac.uk
Source: Journal of International Marketing. Mar2025, Vol. 33 Issue 1, p1-16. 16p.
Subject Terms: *CONSUMER attitudes, *BRAND name products, *CONSUMER preferences, *CONSUMER psychology, *CONSUMER culture theory, PERCEPTION (Philosophy)
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14Academic Journal
Authors: Caruso, William1 (AUTHOR) Will.Caruso@marketingscience.info, Romaniuk, Jenni1 (AUTHOR), Page, Bill1 (AUTHOR), William Anesbury, Zachary1 (AUTHOR), Williams, John2 (AUTHOR)
Source: International Journal of Market Research. Jan2025, Vol. 67 Issue 1, p17-32. 16p.
Subject Terms: *CONSUMER attitudes, *BRANDING (Marketing), *MARKETING research, *FOCUS groups, *BRAND identification
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15Academic Journal
Authors: Hou, Pengwen1 (AUTHOR), Feng, Tongling2 (AUTHOR), Li, Yating3 (AUTHOR) liyt@sem.tsinghua.edu.cn, Peng, Shuxia2 (AUTHOR)
Source: International Journal of Production Research. Feb2025, Vol. 63 Issue 4, p1436-1449. 14p.
Subject Terms: *CONSUMER attitudes, *BLOCKCHAINS, *CONSUMERS' surplus, *SOCIAL services, *CONSUMERS
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16Academic Journal
Authors: Farhat, Zeineb1 (AUTHOR) zeineb.farhat.univ@gmail.com, Zouari, Abir2 (AUTHOR) abir_zouari@yahoo.fr, Khemakhem, Romdhane3 (AUTHOR) rm.khemakhem@gmail.com
Source: Corporate Reputation Review. Nov2025, Vol. 28 Issue 4, p268-288. 21p.
Linked Full TextSubject Terms: *SMARTPHONE industry, *CONSUMER attitudes, *CONSUMER behavior, *CONSUMERS, *CONSUMER psychology, *QUESTIONNAIRES, WORD-of-mouth communication, LIFE change events
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17Academic Journal
Authors: Collins, Orla1 (AUTHOR) orla.collins@newcastle.ac.uk, Higgins, Kieran2 (AUTHOR), Karbo, Ransford T.1 (AUTHOR), Clark, Beth1 (AUTHOR), Sari, Novieta H.1 (AUTHOR), Raley, Marian1 (AUTHOR), Fu, Rao1 (AUTHOR), Areal, Francisco3 (AUTHOR), Thomas, Eva‐Leanne4 (AUTHOR), Vlajic, Jelena4 (AUTHOR), Smyth, Beatrice5 (AUTHOR), Livingstone, David6 (AUTHOR), Lindberg, Leona6 (AUTHOR), Hutchinson, George6 (AUTHOR), Thompson, Alysha6 (AUTHOR), Woodside, Jayne V.7 (AUTHOR), Nugent, Anne P.6 (AUTHOR), Brereton, Paul6 (AUTHOR), Frewer, Lynn J.1 (AUTHOR) lynn.frewer@newcastle.ac.uk
Source: International Journal of Consumer Studies. Nov2025, Vol. 49 Issue 6, p1-19. 19p.
Subject Terms: *CONSUMER attitudes, *FOOD labeling, *ECOLOGICAL impact, *FOCUS groups, THEMATIC analysis, ECO-labeling, FOOD preferences
Geographic Terms: UNITED Kingdom
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18Academic Journal
Authors: Ajitha, Soundararaj1 (AUTHOR) ajitha@iimtrichy.ac.in, Nancyprabha, Pushparaj2 (AUTHOR)
Source: International Journal of Consumer Studies. Nov2025, Vol. 49 Issue 6, p1-19. 19p.
Subject Terms: *CONSUMER attitudes, RURAL-urban migration, MENTAL orientation, ASSIMILATION (Sociology), PSYCHOLOGICAL adaptation, DIETARY patterns, SOCIAL marginality, ACCEPTANCE (Psychology)
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19Academic Journal
Authors: Bao, Yeqing1 (AUTHOR), Alhouti, Sarah2 (AUTHOR) sza6058@psu.edu, Allen, W. David1 (AUTHOR), Zhang, Shi3 (AUTHOR)
Source: Psychology & Marketing. Nov2025, p1. 20p. 3 Illustrations.
Subject Terms: *CONSUMER behavior, *CONSUMER attitudes, *MARKETING strategy, COGNITIVE psychology, CRITICAL thinking, COGNITIVE flexibility
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20Academic Journal
Authors: Cho, Mina1 (AUTHOR), Phau, Ian1 (AUTHOR) Ian.Phau@cbs.curtin.edu.au, Lim, Wesley1 (AUTHOR), Hou, Zhiying2 (AUTHOR)
Source: Journal of International Consumer Marketing. Oct2025, p1-17. 17p. 3 Illustrations.